VISUAL DESIGN (UI/UX),
Please see examples of front end website design, software user interfaces, and mobile sweepstakes processes.
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Reading Plus - Learn Site
I had the opportunity to lead a user interface project from start to finish, handling all the visual design while I was at Reading Plus. The Learn Site is a help center that houses all educational resources, from eLearning modules, to client support documents, and printable worksheets.
My Role was to design a site that was easy to use for grade school and high school teachers with varying levels of technological skill.
I conducted a research phase where I interviewed the customer service personnel and a few select teachers to ask them what they wanted out of this product. I took that feedback, and researched other successful help site designs, and put together wireframes based on this information.
I frequently met with the development team and presented my ideas to the VP of product and settled on a design that was simple, forward, and employed the use of color and vector icons to direct user's attention to various sections.
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iSTORE ENTER TO WIN SWEEPSTAKES,
I created visual design for an enter to win a Bose speaker campaign while working with iStore Montreal to be deployed via iPad in all their airport terminal stores in 2015.
My role in this project was to work directly with the marketing director to create a step-by-step enter to win screens in two languages - English and French.
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SOUL PURPOSE SOCIETY: LANDING PAGE
I designed a campaign for an online learning retreat focused on mindfulness and purpose for female entrepreneurs. Part of this campaign was a custom landing page. I used Photoshop and Illustrator to design a desktop and mobile friendly version.
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READING PLUS: ASSIGNMENT EXCEPTIONS CALENDAR
I had the opportunity to work with the software development team at Reading Plus to design a few minor aspects of the software.
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ELEARNING MIND:
ANIMATIED ADS
I created various banner ads to display on a variety of devices with messaging from the marketing crew.
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STUDYO: WEBSITE DESIGN
Based on WordPress, this website was created to build brand awareness as the company moved from their seed round to series A funding.
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